News: Details On Kanye’s Adidas Deal

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Kanye West has had some major issues with his Nike partnership and according to reports he has inked a new deal with Adidas worth $10 million. His issues with Nike included: receiving between 10 and 20 cents on the dollar for each shoe sale, not receiving royalties because he isn’t an athlete, receiving a small number of pairs to distribute to his family and friends, and Nike’s allegedly trying to leverage other shoe sales as a pre-requisite for getting a pair of Yeezy’s. During one of his shows he said, “…I talked to my man down in Miami that runs the store and they said Nike was pressuring them saying if you want the Red Octobers you have to take all these trash-ass shoes.” West announced his new Adidas deal during a recent radio interview and said that he’s partnering with Adidas because “I have royalties and I have to provide for my family.” Because of the switch it is now uncertain whether the Air Yeezy 2 Red Octobers will ever be released.



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